A NON CONFORMIST ATTITUDE
Zardetto breaks rules and invents new rituals but always follows an unquestionable principle: the authenticity of the product.
Authenticity is the cornerstone of Zardetto’ s history and future. The Prosecco production spans a wide and diverse area, while each wine embodies the distinct flavors and qualities of the unique region it comes from.
Zardetto breaks rules and invents new rituals but always follows an unquestionable principle: the authenticity of the product. Authenticity is the cornerstone of Zardetto’ s history and future. The Prosecco production spans a wide and diverse area, while each wine embodies the distinct flavors and qualities of the unique region it comes from.
“Zardetto changes
the rules of the game itself.”
A NEW RITUAL
+ PEEL OFF THE LABEL
Under a dark surface, plenty of emotions sparkle. The label is like a magnificent Venetian-style mask. Peel it back and go on to experience an emotional journey. Discover the Italian taste of life.
+ UNVEIL THE CANVAS
These expressive paintings unveil and amplify the full taste of each Zardetto wine through skillful strokes of unexpected colors and playful textures.
+ TASTE THE COLORS
All the senses are involved: colors attract sight and guide smell, while the soft textures invite touch, making you foretaste the pleasure of Zardetto Prosecco. The artistic touches on every bottle stimulate full range of emotions. They all come together an unforgettable experience.
UNVEIL OUR HISTORY
1900
THE BEGINNINGS
In the area devoted to Prosecco, since the beginnig of the century, Zardetto has been an expert winemaker,
who translates the specific features of the terroire into vibrant and surprising wines.
1917
BEPI ZARDETTO: THE FORETATHER
Bepi Zardetto, progenitor of the family, was the first to devote himself to the cultivation of the vine.
A passion that became an art and that represents the most precious legacy passed on to his son Ernesto and grandson Pino.
1936
A BRAND IS BORN
Ernesto Zardetto wins the bronze medal for his "bottled wine".
It is the first time for a wine labeled with the name "Zardetto".
1952
FROM BEING A FAMILY TO BEING A COMPANY
The family’s wine workshop becomes a real company (1969), under the guidance of Pino Zardetto, who would soon become an ambassador of Prosecco di Conegliano around the world.
1970s
THE MODERN ERA OF ZARDETTO
By the end of the 1960s Zardetto quickly gained the attention and appreciation of the best wine bars and restaurants in Italy, where still today it holds a prominent position. Gualtiero Marchesi chooses Zardetto to produce the sparkling wine as aperitif for his restaurant.
1980s
FROM THE ITALIAN CAPITALS TO THE USA
Fabio Zardetto joins the company, leading the winery to specialize in the production of sparkling wines. After conquering all the Italian capitals of taste, together with Pino Zardetto they bring Prosecco to the United States of America, where it is received with great enthusiasm. The United States quickly becomes the company's first export market.
1990s/2000s
AN INTERNATIONAL SUCCESS
The popular American Wine Expert Robert Parker awarded the Prosecco Zardetto with 91 + / 100 for 10 years in a row.
Zardetto is the ambassador of Prosecco in the world and lands on five continents.
2015
MONICA LARNER'S MENTION
Attesting to the orientation towards excellence, the Company has received accolades and awards, continuously from the end of the 1960s to today. Among these one that deserves a special mention is the praise given by Monica Larner, opinion leader of Wine Advocate, who in 2015 defined Zardetto “The winery of reference in the sub-area of Conegliano”.
2018
THE GAME CHANGER
Among the first to present Prosecco to the Italian capitals of taste. Among the first to export Prosecco to the United States. Zardetto has always been a market leader and pioneer. Today it makes this attitude the central promise of the brand and the key theme of a totally updated visual identity. Zardetto presents itself as “the game changer”.